Jennifer Fisher

Jennifer Fisher’s new look is simple and relies on a design system carefully tailored for mobile screens.

The new site loads 10 times faster and interactions like page navigations or add-to-cart are immediate.

Customers can now sign up or log in to manage orders, update personal info, and save favorite products to a wishlist—all in one place.

The Jennifer Fisher blog offers jewelry insights, care tips, and allows users to shop directly from engaging articles.

Created a flexible design system adapting Jennifer Fisher's brand across channels.

In the new CMS, a simple sitemap-style navigation lets you effortlessly find and access any page in seconds.